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Posted November 17, 2006 
Comments(1) Another good blog post I was checking out…
It’s from Shoemoney, and it’s all about Google cracking down on people doing some sort of arbitrage through Adwords.
See the full story at:
Posted September 20, 2006 Comments(0) Still paying less than $10 per click in your Google Adwords account?
Either you have landing pages that Google happens to like, or they haven’t gotten to you yet! Apparently Google is on another one of thier rampages to improve the quality of their website by destroying the businesses of its paying customers. It’s no surprise to see this “Google Slap” as many have called it.
I’d be surprised if you haven’t heard about it yet. But basically, if your Adwords landing page is not up to G’s standards, your minimum bid will probably go from $0.03 to $5.00 or more!
What are people going to do?
Build MFA sites!
No, not the numerous “made for adsense” websites, these are the next breed - “made for adwords” websites! Complete with extraneous content and longer, uninteresting sales letters. And of course, no more squeeze pages with nothing more than an opt-in form, which were becoming very popular.
Although this may be a good thing for searchers if it works, we have to wonder how long it will take to work. It wasn’t long before I saw articles about how to slap Google back. These articles and reports show you the special tricks that will allow you to get your same ads back into Adwords on the cheap. These are the kind of tricks that will just force Google to do more work to achieve quality results.
Or maybe Google has something else up their sleeves…
They are rumored to be launching a new CPA network soon. Perhaps they want you in that instead, which could give Google a bigger percentage of your revenue…
By the way, here is some more info I found on slapping Google:
And a piece about the new CPA network:
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