It seems I may have counted Myspace out too soon. I figured I should give up on it, considering the amount of spam going around there. But they may be cleaning things up now…
It’s a big maybe, but lately I have been seeing a lot of deleted profiles, meaning they are actually catching spammers. “Too little, too late” you may be saying, but I’m going to hold out a little bit of hope.
Especially because they just took a step in the right direction by banning an upcoming book called “Myspace Marketing Tips.” It was basically Myspace flexing it’s big legal team muscle (and shutting down a small entrepreneur,) but at least this could cut down on spam.
Let me start at the beginning…
Last Friday I was reading an email from Allan Gardyne of associateprograms.com. Normally I love his ezine, but this one seemed a bit fishy. It started off by trying to create a little suspense and urgency, with the premise that Myspace is going to shut down the sales the this new ebook that teaches how to legitimately market on Myspace. Myspace didn’t want anyone profiting off of their name, so they claimed a trademark violation.
The ebook’s author, Debbie Cohen, doesn’t have the ability to fight the legal powerhouse, so she had to give in and agree to take the site down. However, they gave her a week to take the page down since the person who does her website is “out of town.”
Hmm… do I smell a publicity stunt?
Hey! I wrote this ebook that’s so good that Myspace is shutting me down! The website will only be up for another week, so get your copy today before it’s too late!
I’m not falling for this one.
She could legitimately sell the book under a different name that does not use the actual word “Myspace” and they couldn’t do anything. For example, just use “new social networking sites” instead. Problem solved. However, that would not make a good “David vs Goliath” type story for the publicity stunt…
(By the way, there is only one “legitimate” way to market on Myspace. You scroll down to the bottom of myspace.com and click on the “Advertise” link. It’s that simple. There are a number of other crafty ways to market on Myspace, but they violate the Terms of Service so you run the risk of getting banned.)
As for this promotion, Allan says he wants to help the underdog. Also, Debbie has a hard life, and doesn’t need this setback. This may be, but many people have it harder. Saying you should buy her ebook because she deserves to be successful is a crock. What about the people that don’t have a school system to teach them to read and write, and therefore aren’t offering an ebook? (Don’t get me started on this issue…)
Plus, if Allan really wanted to help, why is he taking a commission using his affiliate link? Why not send people straight to www.socialsitesmarketing.com?
And on top of that, the sales page is not exactly professional. I’m not sure if it would keep anyone reading long enough to close a sale. So why would a super affiliate promote something like that? It’s a mystery to me.
So let’s take a quick look at the sales letter and what this ebook can do for you…
The cover mentions such topics as How To Set Up Your Profile, Find Groups Allowing Ads, Effective Bulletin Tips, and Ads to Maximize Clicks. I learned all that stuff in no time just by being a member of Myspace…
One thing that stood out to me, is that the book reveals “43 groups that don’t ban ads.” Whoopitty doo, sounds about as effective as autosurf traffic. The people in those groups are only there to post ads, not read them. Sorry to burst your bubble.
Conversion rates on myspace are pathetic at best, even with a very good offer that looks nothing like an ad. And contrary to what the sales letter says, Myspace is already filled with spammers – it’s not some untapped market.
If you think you’ll get rich by promoting your “how to make money off the internet” ebook on myspace, think again. Save yourself the trouble and try something else.
As Allan said at the start of his newsletter, “This stinks.”
I would say that it stinks because I don’t want to see any more spam on Myspace, and for Allan I bet it stinks that he won’t get as many commissions since the book is only on sale for a few days!
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