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That’s Gotta Hurt

So, let’s say you wrote an ebook that currently sells for the low price of $97. It’s about making money with Adsense.

Or perhaps you sell some $147 software that automatically churns out websites focused on displaying Adsense ads.

And then someone comes out of nowhere and reveals a much better way to make money, and gives it away for free. What would you do?

Get defensive, probably. And that’s what all the “gurus” are doing now that The Death of Adsense and Life After Adsense have been released.

I love it. :)

I Missed The Funeral

Spending too much time on the beach causes you to miss out on all sorts of stuff, especially deaths. Apparently Google Adsense died on August 1st, and I had no idea! I feel bad now, because I am still collecting checks from the deceased party! With funeral expenses what they are today, I’m not sure where this money is coming from.

But if you are like me and missed out, there is a report out there called The Death of Adsense. It explains everything you need to know about “the death of adsense and return to common sense.” The 18-page report was prepared by Scott Boulch. It’s a nice, quick read - just the way I like it.

Don’t have the report? That’s OK, I’ll summarize it here.

In a nutshell, the report tells why Adsense is no longer the money-maker that it once was, and it alludes to a new technique that will move you up the food chain so you can “sell your clicks for $5, $10, or more!”

Although Adsense is far from dead, the report makes some valid points. For example, if you are just making auto-generated crap sites without real content, you’re moving in the wrong direction. And if you are building quality websites, it’s still hard work to make a significant income from Adsense. Especially with the Adwords users paying very little for clicks from the content network (ie. your website.)

So, the odds are stacked against you. But the odds are stacked against you in pretty much any business venture, so that’s nothing to be surprised about.

Stay tuned for my thoughts on Boulch’s follow-up report, Life After Adsense. (which is still available at lifeafteradsense.com if you are interested)

Instant Nothing

I love when things happen in an instant - instant messages, instant coffee, instant price raises in Adwords, all that good stuff. These days you don’t have to wait for anything, not even riches. If you didn’t know that yet, you haven’t been on the internet long enough.

See there are a lot of people on the internet that make ridiculous amounts of money each day without even working. But they aren’t snobs, they will actually be happy to share all of their secrets with you for a measly $67. Yep, pocket change compared to how much they could make by using those secrets themselves. But out of the goodness of their hearts, they offer this advice to you, the innocent newbie.

But still, that advice usually entails a bit of work. Not much, but almost enough to break a sweat. But that’s not the case if you get Instant Adsense Templates. Instead of advice, you actually get the templates you need for a virtual real estate empire!

It would take me all day to talk about all the good things you get, so I’ll just mention one. I mean, you should be ready to buy the package already, anyway. Ok, so the one thing - you get phpBB templates! For real! And all you do is set-up a forum and you’ll get rich.

Here is how simple it is (quoted straight from the sales page, so it must be true):

If you don’t like taking the time to create quality content, and updating your website, I’d suggest starting a forum. The magical aspect of forums is that they grow on autopilot, due to user-generated content.

See! Just start a forum and it will grow on autopilot! In other words, you don’t have to do anything! Just sit back and deposit the checks. You buy the template, get the software for free, and users provide the content - could it be any easier??

There is a slight catch, though. Since Joel Comm has done all the work for you, this package actually costs $997. That seems a bit steep, but remember this: 1) You’ll be getting 5-figure Adsense checks in no time, and 2) you’re getting like $35,291 worth of free bonuses!

That’s so much stuff it has to be shipped on TWO (count em, two) CD-ROMs!

I think I’m going to buy that right… hmm… wait a minute…

Oh yeah, I almost forgot… it actually takes hard work to get rich. Oh well, I guess this package of adsense templates just isn’t for me… Not that there’s a problem with that, because I heard Adsense is dead anyway…

Adsense Trends

Is it even possible to see any legitimate trends in your Adsense reports? I was just thinking about this after reading another blog entry about Adsense fluctuations. That article pointed out the huge differences us publishers see on a DAILY basis!

I mean, if you just start out and make a few cents a day, you’ll see an upward trend if you add 100 more good sites. And if you get banned from Google, well, you’ll sure see an abrupt downward trend! But for the most part, it seems like Google gives us random figures!

I’m not exactly complaining about Adsense, but doesn’t it just make you wonder?

Landing Pages

This year I’ve been shifting my focus from Adsense income back to affiliate income, like I used to do before Adsense came about. I make a lot more money that way, even when I’m focusing on Adsense, so I’m not sure why it’s taken me this long to make the decision to go back! (especially with how fickle Adsense is, even with new competitors…)

So anyway, about landing pages. They’re a big deal, especially if you’re using Adwords to send traffic to your minisite that is pre-selling something. An email from Jim Edwards recommending a new ebook reminded me of this, so thanks Jim! (I didn’t buy the book, but I might…)

You need to get the visitor to take action. One action. Don’t confuse them with multiple offers and some Adsense thrown in for good measure.

What I have for you today is an example of a great landing page, in my opinion. I was doing some research on Google about being a stunt double, and one of the sponsored results caught my eye. Some kind of ebook about how to get started in the industry. I started reading the page, and in no time I was ready to submit my info, but then I realized I had fallen victim to a great work of internet marketing without even knowing it!

http://www.stuntworksecrets.com/

That’s the page. Simple yet effective. Check it out and maybe you’ll learn something.

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