Aug
Make Money Even If Your Site Looks Like Shit
There’s a never-ending debate about how website design (as far as aesthetics) affects your site and its ability to pull in wads of cash. A lot of people say you need a professional, fancy, and clean design to earn customers’ trust. Others say that “content is king” and don’t worry what the site looks like, as long as it works.
I agree with both sides 
I think that a well-designed site is great for some new Web 2.0 site looking to be purchased by Google. And a professional/corporate style site is great for a company like Delta Airlines.
But ugly, home-made sites can work well, too. Especially if you’re in a market catering to older people or industries that aren’t tech-savvy. It almost makes you more trustworthy if your site is plain (or even crappy looking.)
The best example I can give you is PokerChance.net, a site I heard about sometime last year. I have to laugh every time I see the site, but then I shut up real quick when I think about how much money this guy (Claud Dorton) earns.
“On a bad month I make $60,000”
At least that was the story at MarketingSherpa. I guess this retired guy just started writing some articles based on years of poker experience and then went to the public library to add them to his personal website. (He didn’t even have an internet connection at home…)
And now this dude supposedly pulls in at least $60,000 a month from poker affiliate programs. I do know that gambling affiliates get huge payouts, but his site looks like shit and the Alexa rank is well over 1 million.
I’m not sure if I believe it ($60,000 per year would be stretching it…), but if it’s true, you might as well not waste your time making your affiliate sites look too fancy!
But I have to wonder… if this guy knows so much about winning at poker, why couldn’t he afford a dial-up internet connection??
[This post originally appeared at InternetMarketingSucks.com]
Want a good laugh every day? Then simply subscribe to our RSS feed.
Or subscribe via email.
Related Articles:
Like this article?
Post to Del.icio.us
Share on Facebook
AIM to a friend
Click here to buy me a beer, because damn, I need to get drunk to forget how much internet marketing sucks!
Just as a followup, take a look at this site:
http://www.purplebearsshopnearn.com/
It was featured in Revenue magazine as a success story or something (I can’t remember the details.) Talk about purple!
Also featured was: http://www.american-luxury.com/
That looks like an affiliate site, which consists of banners randomly pasted onto a page. Are you serious?
I do not get how you people market your website and earn that much. I own this site which is not that shit, still i get maximum of 50 visitors per day and i shouldn’t even talk about earnings…
I have applied as many marketing techniques i know and am looking forward for other ideas… guide me what to do…!
I guess you’ll need to talk to someone successful like Claud Dorton then.
Maybe he lost all his money to poker and he couldn’t afford an internet connection. 60000$ per month seems too much for me as well but even if he wins 10% of that it’s still a profitable site.
Yes I sure would need an adviser, but things are getting up now as I am now looking forward on other earning techniques than just adverts.
Maybe they work better…
wish me luck